Beauty Minimalism as a Beauty Blogger

Beauty minimalism is something I wanted to talk about. I think the definition of minimalism is very personal but is tied with surrounding yourself with things that you genuinely love. The way I want to talk about the idea of minimalism from a beauty standpoint is discussing release fatigue. Basically release fatigue is when you are tired of brands releasing and releasing product (looking at you Colourpop). This is my daily struggle: my content that does well is reviews and hauls, and what else do you review than a new product? However, I battle between wanting maybe one or two products of each makeup category to loving trying and buying new products. I wanted to share some thoughts I have about release fatigue and the over-consumption (me included) of the beauty industry.

According to an article I found on the Allure website- over 3,000 women were surveyed by skinstore and found that women in the united states spend $300,000 on their face over a lifetime. A LIFETIME. I have never counted or added up the value of makeup collection mostly because I could porbably pay a large chunk of my OSAP. When you are not into beauty or skincare to this number is probably terrifying and the amount of makeup I personally own is probably mind boggling – however it is my only hobby that costs me money so I think somehow it balances out! But, to think about numbers like $300,000 shows how much the beauty industry is growing.

I think my biggest gripe with the beauty industry right now is how much companies are releasing. If you take a look at Trendmood’s Instagram you can see photo after photo of new products and new brands – which is great but can be overwhelming. NARS, Colourpop, Morphe are a few of the brands that I’ve noticed have been releasing collection after collection, MAC has always done those limited collections so I don’t get sick of their collections because in my humble opinion I feel like brands have tried to emulate that. I think my main issue is it feels like brands are capitalizing on trends and targeting consumers so they will buy more and feed into capitalism (which again obviously I do this too). However, I think that brands that curate well (like Glossier) do so strategically for marketing purposes. I think Glossier, and Hourglass are a few brands do well with having releases every 3 months or so making it less overwhelming for consumers. When brands like Colourpop (who I will admit don’t compromise quality) release a collection every which way I feel like for the average consumer this can get overwhelming. Even for me, an avid lover of the brand, it can just get overwhelming.

When I say overwhelming I say this for one reason: that someone new to makeup is just going to buy this affordable makeup and then not realize what they actually like. Am I speaking from experience? Yes. Yes, I am. When you first discover the world of beauty YouTube you just want to try everything and that means buying inexpensive products that either don’t work for you or you bought to try because you saw your fave person using or like me you use it once and realize its not your makeup style. Now I’m not saying Colourpop doesn’t make some of my favorite products or in fact doesn’t make products I use on the daily they are merely a good example of a brand that releases collections twice monthly. In fact most of the time I find myself gravitating towards my colourpop items because they are so good – however it is the best example I personally have in my Instagram feed of new releases.

What is the point of this post? I think my point is that I strive to be more intentional with my purchases. At the beginning of 2019 I bought a million drugstore products that didn’t “spark joy” as Marie Kondo would say (still need to read the book and will do so this summer) and then finding myself not gravitating towards drugstore makeup but using my high-end and boutique makeup (like the body shop). I think the other thing for me about trying to not buy makeup is to not buy it as an excuse for “research” for the blog. I built the beginning of this blog on drugstore beauty which I will never not lover but more and more when I picture my “ideal” collection it consists of high-end makeup with some drugstore and boutique brands spackled in there. While I don’t ever see myself losing the drugstore/affordable side of my blog I do think that because the beauty industry has boomed so much I want to start doing quality over quantity as well as treating ALL my purchases with more thought.

I also think that I struggle with the fun of trying new makeup and being creative with only owning what I need. For example, as a blogger, I love finding dupes for holy grail products which then means I am feeding into the mass market to try new things to help my readers find alternatives! Alas, the balancing act continues!

What are your thoughts on beauty minimalism as a beauty blogger?

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6 by Labour Day Project Pan

I love project pans and wanted to start another (actually I have been using these since May 1) but am just late on posting these items. Usually, the classic labour day project pan is a 7 by labour day but I wanted to do 6 as to not have too many things on my plate. This project will end of September 2 so it is a Spring-Summer project.

Too Faced Sweet Peach

Too Face Sweet Peach

The first item I chose was the Too Faced Sweet Peach palette, particularly the shade luscious and summer yum because I use those shades quite often. This is a lovely palette that I generally use in the spring anyway so I decided to throw it in this project.

NARS Forte De France

NARS highlighter

The second item in this project is one of my favourite highlighters. The NARS highlighter in the shade Forte De France. Quite honestly, I don’t think I will hit pan on this but I do think I have a shot since it does have an existing dip from being in previous projects.

Hourglass blush in incandescent Electra

Hourglass blush open

This is such a lovely blush that it is so easy to wear. It doesn’t have a ton of peach in it but the marbling makes for a nice effect on the skin. I want to see this dip significantly in the next few months.

Anastasia Bronzer in Tawny

Anastasia Beverly Hills Bronzer

This is a lovely matte bronzer and has a nice finish. This does pull red and I like to be light handed with it. I don’t see this hitting pan but I want to use it as much as possible. If you are interested in a full review you can read it here.

The ELF plumping lip gloss in Champagne

Me holding the ELF plumping gloss

I chose this lip gloss because it seemed like one of the easier things to pan. Every time I use it, the product goes down a bit more and the progress is visible.

The Colourpop Supernova Shadow in Running Orbits

Colourpop supernova shadows

I chose this for the project because it also has some progress already. It creates a lovely glittery eye and is super easy to use. I don’t find this creases easily and it makes me look “put together” quickly. I even wear this in a light layer during the day and I love it!

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Products Worth the Splurge

I did a post last year (eek) about products I’m not willing to splurge on. I wanted to do another one about products I am willing to splurge on and why they are worth it. I get it, spending $45 on a blush is wild, it is, but I will say with no shame that I have spent that amount of money on a blush. Now, don’t splurge if you can’t afford it, but for me there is something about wonderful saving for that one item and buying it.


Blush

Two of my favouite blushes are in this (overpriced) palette

I love blush, while I do own mostly drugstore blushes, I love me a good high end blush. My favourite are the Hourglass Ambient lighting blushes and their palettes. These have this light reflecting technology that gives you a glow from within.


Skincare

Caudalie Essence and Summer Fridays Jet Lag Mask

I have a few high end skincare items including items from Caudalie and Summer Fridays and I love them. I splurge on high end skincare with good ingredients because my skin loves it. I know, it’s a bit ridiculous to spend $34 on a cleanser or $50 on an essence, but I don’t know what to tell you my skin enjoys it. It’s not to say I don’t have drugstore skincare favourites like the Neutrogena Hydro Boost Serum or the Cerave hydrating cream and lotion, but I don’t feel bad when I spend money on skincare. The biggest benefit to buying skincare from higher end brands in the formulation of the products and the sourcing of the ingredients. Sometimes less expensive products can have the same ingredients, they are just formulated differently and sometimes diluted to be less effective. However, this doesn’t mean their aren’t great drugstore skincare products

Eyeshadow palettes

There are some great drugstore eyeshadow palettes out there, but I have no problem splurging on a high end palette. I love the Anastasia eyeshadow formula, the Too Faced Sweet Peach palette, and the Urban Decay Naked Heat and Naked 3. The interesting thing about high end eyeshadow palettes is while the drugstore is catching up, I find that anytime I wear a high end palette my eyeshadow actually lasts all day, despite wearing the same eyeshadow primer.

Tinted moisturizers and BB Creams

FAB Tinted Moisturizer and Nudestix Tinted blur stick

Okay, I only own two of these, the First Aid Beauty Tinted Moisturizer and the Nudestix Tinted blur stick, but I would repurchase both. The First Aid Beauty does pull a bit orange so I’m on the hunt for a tint that isn’t orange so I can round them up for you. The Nudestix meets that bill but I want to find a tinted moisturizer that also meets the criteria.

Highlighters

NARS Forte De France, Anastasia Amrezy, Anastasia Nicole Guerriero glow kit, Nudestix nudies

I LOVE highlighters and because I rarely use them up, spending a bit more on a good quality powder doesn’t really bother me. Now, I realize that the drugstore makes amazing highlighters. Trust me, I have some that are among my favourites but I think that for powder highlighters you can get a really beautiful sheen and glossy finish from high end highlighters vs the drugstore where tend to come across as a bit more powdery. My personal favourite formulas are Anastasia, NARS and Nudestix. However, highlighters like the Essence Pure nude and the Annabelle Cream highlighters are wonderful. However, if you want a tried and true, easy to use highlighter I would go for high end.

All of these products are what i personally don’t mind splurging on. I think that it is ridiculous the amount of money products cost. However, despite my issues I take with capitalism and elitism, beauty that costs a lot and feels so nice to use, these items get me every time, congratulations to the marketing people for selling overpriced items so well (not being sarcastic, it’s impressive). What is your favourite splurgy item?

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Flatlay of all products

Things I liked and did: October and November

I missed this post last month cause I just didn’t have a ton of stuff to discuss! I decided to combine October and November. I  have had an interesting past few months in terms of life decisions and experiences that are the beginning of this adult life. I also have a flop I wanted to share because it didn’t warrant a full review!

Makeup

Physicians Formula highlighter - open, pearly white shade with a creamy texture
Hourglass ambient lighting unlocked palette - all shades being displayed including finishing powders, bronzer, nude blush, plum blush and champagne highlighter.
Nudestix Pencils three shades
Covergirl Palette - open

The Physicians Formula butter highlighter. Since this is in my project pan 12 Pans of Christmas I have been using this quite a bit. I love it. I liked it when I got it but because I’m always trying new things I often forget to give myself the time to really love something. It gives that beautiful satin sheen to the skin without being glittery and can be built up to full opacity. I really have been enjoying this and want to keep using for my rolling 10 pan in 2019.

Hourglass Ambient unlocked palette. All I can say is this is luxury beauty dreams. This palette isn’t the best value for money but it’s so convenient. It has everything you need for an entire look! Including eye shadow, which is amazing! All the powders seamlessly blend onto the skin and make for that lit from within look. Unfortunately this is only available in select stores now so my review isn’t really needed anymore if you can’t access it! Due to the strike I got this quite late then I was working so alas! If you would still like a review comment below. 

Covergirl Trueblend Super Stunner Highlighting palette in the shade  it’s lit . I talked about this in my highlight round up. These are great highlighters. A bit on the powdery side but don’t come off as powdery on the skin. All the shades work on my skin tone and they have another palette as well. I have been enjoying this also on the eyes as an inner corner highlighter. Can’t recommend this enough. Covergirl also just went cruelty free!

Nudestix eye pencils. Can confirm – these do not crease. Literally every other fricken eye pencil I’ve used creases. Not these! I love all Nudestix products and these are no exception. They blend beautifully with a finger or a brush and give enough dimension to make it look like you have a few different colours on. I also like to use them for that “model off duty” look I attempt to go for.

Skincare

GlamGlow moisturizer - nude shade
Vichy Thermale Cleanser - white bottle, blue cap.

Glamglow mega illuminating moisturizer. I never thought I would buy a $62 moisturizer but I have. This is a beautiful effective moisturizer. It gives the right amount of dew that and sits beautifully under makeup.

Vichy 3 in 1 cleanser. This was a product I bought on a whim at shoppers. I was curious about its effect as it’s a three in one cleanser. I have to say since I’ve started using this my skin has been a lot clearer than it used to be. Not that it was bad before but I find this is so nice and gentle my skin isn’t the slightest bit irritated

Other stuffs

Being a coach again! I still love coaching and learn something new each time from my former coach and mentor. I love teaching the skaters and giving them life lessons while I’m at it (just like my coach used to do for me). It’s nice to be home and be able to volunteer at a place I love volunteering for.

The flop


The biggest flop of the past two months is the Covergirl Trueblend liquid foundation. This is the one shoppers sent me and it’s not what I ordered … and they never responded … in any case I kept it because upon swatching it on the back of my hand it was fresh and dewy. I thought great maybe a dupe for the Body Shop Fresh nude foundation (I really must do a review on this one as I haven’t yet). wrong I was. This foundation gave my skin quite the reaction and looked horrible on my skin. It was breaking up and emphasizing peach fuzz and also it didn’t sit well under powder. I really wanted to like it but alas tis a flop.

Up next: Project pan roulette update 1, Beauty gift guide