Beauty Minimalism as a Beauty Blogger

Beauty minimalism is something I wanted to talk about. I think the definition of minimalism is very personal but is tied with surrounding yourself with things that you genuinely love. The way I want to talk about the idea of minimalism from a beauty standpoint is discussing release fatigue. Basically release fatigue is when you are tired of brands releasing and releasing product (looking at you Colourpop). This is my daily struggle: my content that does well is reviews and hauls, and what else do you review than a new product? However, I battle between wanting maybe one or two products of each makeup category to loving trying and buying new products. I wanted to share some thoughts I have about release fatigue and the over-consumption (me included) of the beauty industry.

According to an article I found on the Allure website- over 3,000 women were surveyed by skinstore and found that women in the united states spend $300,000 on their face over a lifetime. A LIFETIME. I have never counted or added up the value of makeup collection mostly because I could porbably pay a large chunk of my OSAP. When you are not into beauty or skincare to this number is probably terrifying and the amount of makeup I personally own is probably mind boggling – however it is my only hobby that costs me money so I think somehow it balances out! But, to think about numbers like $300,000 shows how much the beauty industry is growing.

I think my biggest gripe with the beauty industry right now is how much companies are releasing. If you take a look at Trendmood’s Instagram you can see photo after photo of new products and new brands – which is great but can be overwhelming. NARS, Colourpop, Morphe are a few of the brands that I’ve noticed have been releasing collection after collection, MAC has always done those limited collections so I don’t get sick of their collections because in my humble opinion I feel like brands have tried to emulate that. I think my main issue is it feels like brands are capitalizing on trends and targeting consumers so they will buy more and feed into capitalism (which again obviously I do this too). However, I think that brands that curate well (like Glossier) do so strategically for marketing purposes. I think Glossier, and Hourglass are a few brands do well with having releases every 3 months or so making it less overwhelming for consumers. When brands like Colourpop (who I will admit don’t compromise quality) release a collection every which way I feel like for the average consumer this can get overwhelming. Even for me, an avid lover of the brand, it can just get overwhelming.

When I say overwhelming I say this for one reason: that someone new to makeup is just going to buy this affordable makeup and then not realize what they actually like. Am I speaking from experience? Yes. Yes, I am. When you first discover the world of beauty YouTube you just want to try everything and that means buying inexpensive products that either don’t work for you or you bought to try because you saw your fave person using or like me you use it once and realize its not your makeup style. Now I’m not saying Colourpop doesn’t make some of my favorite products or in fact doesn’t make products I use on the daily they are merely a good example of a brand that releases collections twice monthly. In fact most of the time I find myself gravitating towards my colourpop items because they are so good – however it is the best example I personally have in my Instagram feed of new releases.

What is the point of this post? I think my point is that I strive to be more intentional with my purchases. At the beginning of 2019 I bought a million drugstore products that didn’t “spark joy” as Marie Kondo would say (still need to read the book and will do so this summer) and then finding myself not gravitating towards drugstore makeup but using my high-end and boutique makeup (like the body shop). I think the other thing for me about trying to not buy makeup is to not buy it as an excuse for “research” for the blog. I built the beginning of this blog on drugstore beauty which I will never not lover but more and more when I picture my “ideal” collection it consists of high-end makeup with some drugstore and boutique brands spackled in there. While I don’t ever see myself losing the drugstore/affordable side of my blog I do think that because the beauty industry has boomed so much I want to start doing quality over quantity as well as treating ALL my purchases with more thought.

I also think that I struggle with the fun of trying new makeup and being creative with only owning what I need. For example, as a blogger, I love finding dupes for holy grail products which then means I am feeding into the mass market to try new things to help my readers find alternatives! Alas, the balancing act continues!

What are your thoughts on beauty minimalism as a beauty blogger?

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6 by Labour Day Project Pan

I love project pans and wanted to start another (actually I have been using these since May 1) but am just late on posting these items. Usually, the classic labour day project pan is a 7 by labour day but I wanted to do 6 as to not have too many things on my plate. This project will end of September 2 so it is a Spring-Summer project.

Too Faced Sweet Peach

Too Face Sweet Peach

The first item I chose was the Too Faced Sweet Peach palette, particularly the shade luscious and summer yum because I use those shades quite often. This is a lovely palette that I generally use in the spring anyway so I decided to throw it in this project.

NARS Forte De France

NARS highlighter

The second item in this project is one of my favourite highlighters. The NARS highlighter in the shade Forte De France. Quite honestly, I don’t think I will hit pan on this but I do think I have a shot since it does have an existing dip from being in previous projects.

Hourglass blush in incandescent Electra

Hourglass blush open

This is such a lovely blush that it is so easy to wear. It doesn’t have a ton of peach in it but the marbling makes for a nice effect on the skin. I want to see this dip significantly in the next few months.

Anastasia Bronzer in Tawny

Anastasia Beverly Hills Bronzer

This is a lovely matte bronzer and has a nice finish. This does pull red and I like to be light handed with it. I don’t see this hitting pan but I want to use it as much as possible. If you are interested in a full review you can read it here.

The ELF plumping lip gloss in Champagne

Me holding the ELF plumping gloss

I chose this lip gloss because it seemed like one of the easier things to pan. Every time I use it, the product goes down a bit more and the progress is visible.

The Colourpop Supernova Shadow in Running Orbits

Colourpop supernova shadows

I chose this for the project because it also has some progress already. It creates a lovely glittery eye and is super easy to use. I don’t find this creases easily and it makes me look “put together” quickly. I even wear this in a light layer during the day and I love it!

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Project Pan Roulette Finale

I am extremely late to the game for this finale…work has been very busy and getting all my updates up on time has been a challenge (full time workers and bloggers how do you do it). I am done with this project and am unsure if I’m going to join the next round or not. It starts on April 15th so I have some time! Again, as I say in these posts each time, this was started by Rebecca Morgan and Alexandra Sjosten.

Something in your Favourite Shade

intro
update 1
update 2
update 3
Finale

This has zero progress. I have decided to declutter this product purely because it just isn’t something that blends well and I didn’t use it at all during the last four months.

A Product You’ve Already Hit Pan on

Intro
update 1
update 2
update 3
finale

I made some good progress on this. This bronzer is pretty hard press so I found it hard to go through. I love this for a light glowy wash of colour on the cheeks and for a wash of colour on my eyes.

A Drugstore Product

Intro
Update 1
Update 2
Update 3
Finale

This blush is never ending. I love it and will keep using it as this is in my 2019 year long project pan. I love that it is neutral and gives a lovely flush to the cheeks.

A Collab Product

Intro
Update 1
Update 2
Update 3
Finale

The Colourpop cornelius supershock shadow is one of my favourite basic one colour looks. I have put this back in my collection for now and am using the shade Truth now.

An Old Favourite

Finale
Update 1
Update 2
Update 3
Finale

Still love this lip stick. The Burt’s Bees Lipsticks are exactly what I need in my life. They are easy to wear, don’t require a mirror and are the perfect go to shades for the gal on the go. This is staying in my everyday rotation.

A Product You Always Buy on Sale

I generally buy mascara on sale. I liked the Maybelline Lash sensational but it was super difficult to get off. It didn’t smudge which is a huge plus and made my lashes look nice, but alas I’ve had this since June 2018 so I think it’s time to part with it.

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Project Pan Roulette Update 3

I am finally slightly on time for this update. I really love panning, it’s so satisfying to hit the pan on an item or get your monies worth out of a product. Rebecca Morgan and
Alexy created this and are such inspirations for shopping your stash. Some of these products have literally no progress and some of them do. There will be a new round starting on April 15th if you want to join! So many amazing creators are doing this project and it’s such a great community to be a part of!

A drugstore product

Intro
Update 1
Update 2
Update 3 ft Buttons

The Physicians Formula Butter Blush. I love this and will always love this. It’s such a buttery (pardon the pun) formula that really glides on the skin. I don’t necessarily think that this shows any progress because these are the never-ending blushes, but I am still enjoying using this.

Something in your favourite shade

update 1
update 2
Update 3 ft Buttons

LOL this has no progress. I want to love this I do – but I cannot blend this out for the life of me. It’s sticky so it’s good for waterline and lower lash line work, but this isn’t something you can slap on the eye and blend out.

A Product You’ve already hit pan on

Intro
Update 1
Update 2
Update 3

I chose the ELF golden bronzer for this. I really enjoy this bronzer for everyday use. It is glowy and light which means I can pile it on and it won’t look overdone. The pan is slightly expanded but not as expanded as I would like. I’m hoping to use this a bit more over the next month.

A collab product

Update 1
Update 2
Update 3

For a collab product, I chose the Colourpop SuperShock shadow in Cornelius. This is such a beautiful shade. It is the epitome of a slap on and go type of shade. I like to fluff this into the crease and take it all over the lid and layer on another sparkly shade on top. This has some great progress, you can tell the dip is getting deeper. While I have no specific goals for this I would like to see pan in the next month!

A product you always buy on sale

Fam. I’m not sure why I keep choosing mascaras to pan because they expire so quickly. I do like this mascara but I think that it is better when it dries out a bit. This is a very wet mascara when you first buy it but I like the effect of it when it dries out. This isn’t my favourite mascara and since I’ve had this for an overly long amount of time I will be decluttering it after this round.

An old favourite

Intro
Update 1
Update 2
Update 3, again ft Buttons

Burt’s Bees Suede Splash. Still going strong folks. I really like this lipstick, it is the perfect darker nude for my lips and is easy to reapply throughout the day. The progress is once again, slow and steady. I don’t know if I will finish this but I see myself using this past this project as it is something that I used almost everyday. Possibly by the end of the year this will be finished!

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Project Pan Roulette Update 2

Hello all! I know it’s been project pan update and finale central up in here. Have no fear, I have some reviews and other fun posts coming up later this month for you! The rest of the project pan roulette peeps posted their updates 2 days ago and I once again am late to the game. This was created by Rebecca Morgan and Alexy.

A drugstore product

Intro
update 1
Update 2

Physicians Formula Butter Blush. I have been using this probably three days a week and I can notice some progress happening. I really like this blush. It is one of the smoothest drugstore blushes I have ever used. I like that it doesn’t look powder on the skin and gives you a beautiful, dare I say, buttery glow.

A product in your favourite shade

intro
update 1
update 2 – no progress

The Body Shop Eyeshadow stick in Cyprus bronze has minimal progress. I don’t use this very often purely because it isn’t easily blendable on the eye. I love most of the makeup the body shop makes but this product just doesn’t blend out easily which makes me less likely to reach for it.

A product you always buy on sale

The Maybelline lash sensational mascara. This mascara is alright. It doesn’t flake but it is a pain to take off at night even with an oil based makeup remover. I think after this project and (spoiler alert) after my drugstore mascara round up I will be throwing this out. Both because it will be finished and its close to expiry.

A product you’ve already hit pan on

Intro
Update 1
Update 2

The Elf Bronzer in Golden Bronze. The pan has slightly expanded but not by much. I’d say that I can expand this to hit other shades in the next two months. I like this bronzer because for my fair skin, it’s not very pigmented so I can layer it over my other bronzer without look over bronzed.

A collab product

Intro
Update 1
Update 2

I chose the Kathleenlights super shock shadow in cornelius for this one. I have made decent progress on this. I use this maybe once or twice a week in conjunction with other palettes. This is a super simple shade that you can use for a one eyeshadow look or as a base.

An Old Favourite

Gotta love how consistent my lighting is fam
Intro
Update 1
Update 2

The Burt’s Bees lipstick in Suede Splash. I love this lipstick still. The progress is slow and steady. I think I can come close to finishing this at the end of the project, I just have to really focus on it!

What are you trying to pan currently?

Coming up: Products I’m willing to splurge on, Klairs vitamin C serum review


12 Pans of Christmas Finale

I am a bit late on this one but nonetheless before I post my 2019 rolling project 10 pan I wanted to get this finale and my 2018 project pan finale up for you. Today we are talking the items I used throughout the holiday season.

The Eye Products

Intro
update 1
finale
intro
update 1
finale

I did not hit pan or make super noticeable progress on either products. My Naked Heat is visibly more used in the warm brown region – particularly the shade sauced has been well love and I can see a dip forming. My bite beauty multi stick. I love this so much! I don’t see any noticeable difference but I want to keep this in my rotation to try to use it up this year.

The highlighters

intro
update 1
finale
intro
update 1
finale

Again for all three products in this category I notice a bit of progress. The NARS Forte De France Highlighter has a significant dip in it. I think that if I keep using this I can actually hit pan. While it isn’t in my newest project 10 pan (coming soon fam) I think that this is something I will roll in. The same goes for the Physicians Formula Butter Highlighter, in fact I might keep this in my rotation because it makes such a great highlight on it’s own or layered with other highlighters. This is also the case with the Nudestix All over face colour in Illuminaughty, it is a great glossy highlighter and can be layered with a lot of other highlighters.

The base products

The Andalou Naturals CC Cream. I really love this, my skin likes this, but this comes in one measly shade. Now, this is super sheer and really just evens out the skin BUT it will only work for you if you are white. I would love to repurchase this but again, I’m hesitant to recommend something that very few people can actually use. I am almost done this product and have a few tinted moisturizers in my collection to get through before the time of repurchase comes around. I am overall really happy with my progress on this and will continue to use it until it’s done since it’s so close. The Gosh foundation drops, these are really nice, however they are over a year old and I think they are on their way out purely because they are starting a smell a bit funky. Oh yes, the Too Faced Born This way Multi-use sculpting concealer, I have actually made some progress on this. I have used this pretty much every day simply because it is nice coverage but again, to me it’s not worth the $36. The collection lasting perfection concealer is amazing, it is just as good as the Too Faced. I have made significant progress but I can’t tell visually, I can only tell because the tube feels lighter.

The random three products

intro
update 1
finale
intro
update 1
finale
intro
update 1
finale

The Wet n Wild contour stick in Oaks on You. I have made some progress on this because I’ve been using in under foundation but I don’t love it. I like my Nudestix one a lot more and this one just isn’t the best. While it works really well, and is a nice shade for my fair skin, it isn’t anything that is mind blowing to me. The Hourglass Ambient lighting edit in Surreal light. I LOVE THIS STILL. This is what I’m saying friends, I want to feel this way about all my products. I use this almost daily and interchange it with the most recent Hourglass palette. The shades are so nice and it gives you a beautiful glow. The Burt’s Bees Lipstick in Scarlet Soaked has some progress. Lipsticks are my nemesis when it comes to project panning so alas the progress was minimal.


2018 Project Pan Finale

I am so excited to start another year of project panning (newest project pan coming soon). Before I post my newest rolling project 10 pan for 2019 I wanted to post my finale for 2019. I am happy with my progress and am excited to continue using some of these products.

100% Pure lip caramel

Because I was a newb to project panning I never got a photo of this the intro, or first update. This is from the update in August 2018
You can slightly tell that I have used this but I was hard to capture!

I used half this product throughout the year. This is one of my favourite colours and formulas BUT the cap broke so I could no longer take it around in my purse so that definitely limited my use of it. I think I will keep it and just slap it on as a blush and lipstick when I’m getting ready but unfortunately I can no longer take it around with me!

Feb 2018 Update 1
Covergirl Nudes Palette
May 2018 update 2
August update 3
Finale

The Covergirl nudes palette. I got my money’s worth from this palette. I used all the shades I loved and I am ready to part with this.


The Physicians Formula butter bronzer

Feb update 1
Physicians formula butter bronzer
May update 2
August update 3
Finale

I still really love this bronzer. I made significant progress but I swear it is the never ending bronzer. This is why (spoiler alert) I am putting it in my project 10 pan for 2019.


Colourpop Highlighter in Lunch Money

Feb update 1
Colourpop Highlighter Lunch money
May 2018 Update
August update 3
finale

Again, so much pan. So much product left. I really like this. Similar to the Physicians formula butter highlighter, this is a great layering highlight. I am also going to keep this in my rotation because I am determined to finish it.

NYX Dark Circle Corrector

Feb 2018 update 1
NYX Dark Circle corrector
May update 2
August update 3
Finale

This has significant progress since the first update. I have a little bit of product left on the sides so I’m actually going to continue using it until it’s complete gone.

The more recently added items

Like the amazing blogger I am I did not take a before photo. You also can’t even tell the progress

The Wet n Wild photo focus concealer. I like this concealer a lot more than the foundation, but not as much as my other drugstore concealers, the Maybelline Fit Me, the Joe fresh illuminating concealer, the Annabelle concealer, but this one is simply alright. It is super affordable and cruelty free, as well as vegan. So if that is something you are looking for you might really like this. Again, I am determined to use this up so I have been using it along with my collection lasting perfection concealer.

August – rolled in for the rest of the project
Finale – 0 progress

The cream eye shadow stick in she’s got the mauve that has been discontinued. Whale folks. This was an epic fail. I will keep this because in the summer this is something I use all the time. As of now, and since I added it in during the fall, I didn’t get much use of it at all.

Finale because your girl didn’t get a before photo

The Colourpop supernova shadow in running in orbits. I LOVE this eye shadow formula. It is my only liquid eye shadow and throughout December I have been using this in conjunction with the naked heat. It adds the perfect sparkle to your lid. I have made good progress and can see that I’ve used quite a bit. I will be keeping this on hand in 2019 for an added sparkle to any look.

Did you finish anything up this year?


12 Days of Blogging Day 6: What 1 year Project Panning Has Taught Me

When I began project panning about a year ago, I did it because I felt so, not bad not guilty, just overwhelmed with how much makeup I had that was so old, but also I didn’t want to just chuck it out. SO I discovered the world of project panning. I always had an idea that normal folks (like my mom) hit pan on items, use them up, and finish them. However, as a person who is monster and loves to buy new makeup for science and testing purposes, I was finding myself accumulating a lot of makeup over the 2016-2017 year. Instead of putting myself on a no buy or a low buy, I thought I would start project panning.

I know what you make be thinking, how can this be a thing? Well, capitalism is the answer. Oh I went there. Consumerism and the idea of buy buy buy is always in our faces. We see Instagram ads, Facebook ads, we watch our favourite content creators talking about products that we then want to buy. I was so heavily entranced in shiny pretty things that I started losing sight, for my Marx folks out there becoming alienated, and started using and buying products that are made by rich white men sold to us for 100s of thousands of dollars per year. It is not to say I wasn’t making an autonomous decision, but really in the structure of the shopping I wasn’t. I was being sucked in by the shiny marketing and my sense of curiosity to try the “next best thing”

This brings me to the second reason I started project panning and what I have learned so far. The oversaturation of releases from brands. Yes, colourpop I’m looking at you. One reason I respect brands like Glossier, Hourglass, Nudestix, (not that I don’t respect other brands I just don’t know how else to put it) is that they don’t fatigue you with release after release (at least in my feed they are not the brands that pop up). I was so tired of seeing and trying to keep up with new releases, that as a blogger project planning had become a way to still add things to my collection, but also to be more curated and conscious of what I was adding. Instead of going out and buying everything Estee Lalonde recommended (which okay so I tend to do that) I stopped. Particularly, I REALLY tried to curb my habit, and am still trying, of going to the drugstore and buying random makeup items to make it to the 20x the points if you spend $50 because I was accumulating so many unneeded items in my collection that didn’t really have a place.

This is the biggest lesson of project panning: consider your drugstore purchases as well. It has never been a question that when I buy a high end makeup item, I think about it, I watch reviews, I mull it over and then I purchase. With the drugstore, it is so easy to get sucked into the makeup aisle and the great sales but I was never thinking about my purchases. Now, this isn’t to say I haven’t bought my fair share of drugstore items in 2018, in fact I’d be embarrassed to even disclose the new drugstore makeup I attained this year. I also think that there is a healthy balance as a blogger to asking the question: am I buying this for research, a review or do I genuinely want it. I think that it comes from all three when I’m purchasing drugstore makeup – but I also think there is validity in buying your own product to review so its a double edged sword.

The final lesson I have learned through panning products is how much engagement you can get from people. Yes, I watch first impressions videos and hauls because I love them! BUT i think the beauty industry, or community depending on your stance, can stand to do a bit more shop your stash and project panning than it does at the moment. This post is not to say I don’t love hauling and it’s not to say I’m going to stop buying drugstore products but i’m going to take the same care I have with my decision to buy a high end product.


Project Pan Roulette: Update 1

Ah yes. The first update to my project pan roulette. This is a huge collaborative project with a ton of amazing YouTubers and Instagramers. I’ve made some stellar progress on some items and less on others. It was started by Rebecca Morgan and Alexandra Sjösten. If you want to join just message one of them for the categories. 

A drugstore product

Intro
Update 1

The Physicians Formula butter blush.  This has no progress – I used it a lot this during November but again, the butter butter items from Physicians Formula are super difficult to go through. Hope to get get a least a little bit of a dip by the next update.

Something in your favourite shade

Intro
Update 1

The Body shop eye shadow is cyprus bronze. Again, not a lot of progress on this one. I didn’t really gravitate towards it but am hoping to get more use out of it before the next update.

A product you always buy on sale

The Maybelline luscious lashes mascara is really nice, but it’s so difficult to take of at the end of the night. Even with an oil makeup remover, it is so hard to get off my lashes without looking like you are losing your lashes. I’m hoping by March to have this done as it will be expired and hopefully done.

An old favourite

Intro
Update 1

The Lipstick in Burt’s Bees suede splash definitely is showing some progress. I LOVE this shade so much. It is the perfect, dark, rose brown nude. It feels nice on the lips and is a simple lipstick to throw in your hand bag and use while you are on the go.

A product you’ve already hit pan on

Intro
Update 1

The ELF golden bronzer. The existing pan has definitely expanded since the intro. This is a really nice winter bronzer since it’s not super pigmented. I have been layering it with other bronzer or over cream bronzers for a bit of a glow. I hoping by March 5 to expand the pan by quite a lot.

A collab product

Intro
Update 1

For this one I chose the Colourpop Super Shock eye shadow in shade cornelius. This is one of the products that has shown a lot of progress. I use this almost everyday under my eye shadow look or just as an eye shadow with a bit of highlighter on the inner corner.

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